Amid intensifying global competition in the semiconductor industry, how can companies leverage the internet to build brand image and create unique brand IPs? How can sales professionals break through personal barriers and achieve exponential performance growth? On the afternoon of May 21, 2025, Qiu Huilin, Overseas Business Director of Slkor, Wang Yawen, General Manager of Meiyijia Electronics (known as "Crab Sister" in Huaqiangbei), and Xie Qiuhong, Terminal Customer Manager of Dreamer Sensing, attended the Huaqiang Lecture Hall. Under the theme "Sharing Insights from Outstanding Electronic Component Managers—Business Strategies," they delivered an insightful industry seminar to over 200 on-site attendees and 3,500+ online viewers.

Qiu Huilin, Overseas Business Director of Slkor

Qiu Huilin (center) with participants of the Huaqiang Lecture Hall event

During the seminar, Qiu Huilin, Overseas Business Director of Slkor, presented "Sales Breakthrough: A Leap from Mindset to Methodology." Drawing on years of experience in electronic component sales and practical insights, he analyzed breakthrough strategies in sales thinking through three frameworks: the Time Management Quadrant, the ASK Model, and Four "Critical Choices." He emphasized that "choice outweighs effort," highlighting the importance of selecting the right industry, platform, "boss," and "clients/key stakeholders" to transition from an average salesperson to a "valuable" one.

The "Time Management Quadrant" shared by Slkor's Qiu Huilin

The "ASK Model" introduced by Qiu Huilin

Breaking mental limitations is only the first step. Director Qiu further shared three highly actionable methods to enhance sales capabilities:

1. Eight-Character Sales Mantra: Diligence, Acuity, Inquiry, Learning, Integrity, Wisdom, Flexibility, and Mutual Benefit.

l Diligence: Frequent client visits.

l Acuity: Sharp insight into industry trends and latent demands.

l Inquiry: Asking precise questions to encourage client engagement.

l Learning: Continuously upgrading professional knowledge.

l Integrity: Building reputation through honest practices.

l Wisdom: Resolving client concerns intelligently.

l Flexibility: Adapting services and problem-solving approaches.

l Mutual Benefit: Prioritizing win-win collaboration.

Slkor Semiconductor's Mascot—AI-Powered Smart Customer Service Robot

2. Four-Step Listening Method: A closed-loop process of "Focus & Acceptance → Feedback & Confirmation → Empathy & Response → Summary & Action" to achieve efficient communication and value delivery.

3. Three Leverage Strategies:

l Internal Resources: Utilizing technical and financial support from the company to enhance competitiveness and address client needs.

l External Leverage: Leveraging industry expert endorsements and client referrals to boost credibility and expand networks.

l Platform Momentum: Capitalizing on corporate brand influence to reduce trust barriers and accelerate client relationship-building.

Scene from the Huaqiang Lecture Hall Seminar

In addition to Qiu Huilin's strategies, Huaqiang Lecture Hall host Pangge Xu Huimin curated supplementary learning materials. Wang Yawen, General Manager of Meiyijia Electronics, shared "Crab Sister's IP Alchemy," detailing her success in building a personified IP through branding, product positioning, viral content formulas, and monetization. Xie Qiuhong, Terminal Customer Manager of Dreamer Sensing, presented "Traits of a Gold-Standard Salesperson from a Procurement Perspective," offering insights from her transition from procurement to sales roles.

Wang Yawen, General Manager of Shenzhen Meiyijia Electronics Co., Ltd.

Xie Qiuhong, Terminal Customer Manager at Dreamer (Shenzhen) Sensing Technology Co., Ltd.

The seminar concluded with impactful takeaways from the three industry leaders. Qiu Huilin's methodologies not only provided practical sales frameworks but also showcased Slkor Semiconductor and Kinghelm Electronics' corporate ethos of "Integrity, Excellence, Resilience, and Detail-Orientedness," as well as Slkor's culture of proactive growth, professionalism, and continuous optimization. May this spirit inspire all attendees to explore, break barriers, and evolve into "valuable" sales professionals.