Opening of Kinghelm Electronics Corporate Video

Shenzhen Kinghelm Electronics Co., Ltd. has officially released its corporate promotional video, presenting the company’s role in connecting the world through antennas, connectors, and other technological solutions. The video demonstrates the strength and determination of Chinese enterprises entering international markets.

Mr. Shiqiang Song of Kinghelm (www.kinghelm.net) said the video uses the Song Dynasty aesthetic masterpiece A Thousand Li of Rivers and Mountains as its background, with the theme of “Kinghelm Connecting the World.” It tells the story of Kinghelm’s journey from its origins in Huaqiangbei, Shenzhen, to becoming a global brand serving over 20,000 customers with products and technical services.

Released globally in both Chinese and English, this video serves as a “living business card” for Kinghelm’s brand communication, a catalyst for image-building, and a booster for digital marketing. Strategically, it acts as a communication lever to achieve multiple goals—internal and external engagement, brand building, market expansion, talent attraction, and team cohesion—helping Kinghelm create an open, empowering, resilient, and vibrant corporate ecosystem for sustainable growth.

1. Cultural Foundation: Song Dynasty Aesthetic masterpiece A Thousand Li of Rivers and Mountains

Background of A Thousand Li of Rivers and Mountains — Office of General Manager Shiqiang Song

China’s 5,000-year civilization thrives through culture. We believe culture is the source of enduring vitality and a unifying bond for our nation. At Kinghelm and Slkor Micro’s headquarters in Lijin City Center, Longhua, Shenzhen, representative Song Dynasty cultural elements—flying eaves, lattice patterns, diamond motifs, ice-crack designs—are integrated throughout, blending tradition and modernity. The minimalist elegance of Song aesthetics creates daily poetic encounters between work and life. Mr. Song said, “The Song Dynasty represents a peak in Chinese aesthetics, and we continually learn from and pay tribute to our ancestors.”

Speech by General Manager Shiqiang Song

“A Thousand Li of Rivers and Mountains comes alive through connection,” said Mr. Song, chief designer of Kinghelm and Slkor Micro’s headquarters. He explained:

“The Palace Museum recreated Wang Ximeng’s Song Dynasty masterpiece, a 12-meter-long scroll divided into six parts, framed in redwood, and suspended around the building’s core. It guides visitors clockwise and fills the office with the inspiration of Song scholars and deep historical value. Additionally, the glass art piece ‘Viewing Mountains and Seas,’ inspired by the painting, activates the spatial genes of a modern high-tech company, evoking historical reflection and cultural imagination. The space embodies simplicity, elegance, serenity, and grandeur, inspiring colleagues every day.”

The video emphasizes the connection between modern and traditional, mountains and waters, people and objects, and the interconnectedness of all things today—a driving force and opportunity for societal development.

Glass Art Piece “Viewing Mountains and Seas” Inspired by A Thousand Li of Rivers and Mountains

2. Mission and Responsibility: Kinghelm, Connecting the World

2007: Kinghelm Sets Sail from Shenzhen Huaqiangbei

“Kinghelm connects the world,” said Mr. Song. From the outset, Kinghelm and Slkor Micro (www.slkoric.com) have benchmarked themselves against world-class enterprises in strategy, resource allocation, internal management, brand value, innovation, and internationalization.

Founded in 2007 in Shenzhen’s Huaqiangbei, Kinghelm Electronics recruited top technical talent from Tsinghua University and University of Electronic Science and Technology. Focusing on microwave and RF technology and partnering with universities to establish new research institutes, Kinghelm has become a leading national high-tech enterprise integrating R&D, manufacturing, sales, and technical services in RF and microwave signal transmission. High technology, quality, and safety remain our constant pursuit.

Nearly 20 Years of Focus on Wireless Signal Transmission

Independent R&D: Kinghelm has focused on designing, manufacturing, selling, and servicing wireless signal transceivers, electronic connectors, and interconnect systems for nearly 20 years. Initially launching antennas—including Beidou/GPS dual-mode, Bluetooth, WiFi, Zigbee, NB-IoT, LoRa, UWB—and RF adapter cables, the product line now includes board-to-board and cable connectors, sockets, plugs, signal switches, automotive and motorcycle harnesses, industrial and medical specialty cables, and custom non-standard products. Kinghelm (www.kinghelm.net) and Slkor Micro (www.slkoric.com) together meet diverse industry needs, serving over 30,000 customers worldwide.

Deep Collaboration with Shenzhen Institute of Information Technology

Lean Manufacturing: Mr. Song highlighted Kinghelm’s antenna factory in Luzhai, Guangxi, as a key production base for Beidou/GPS antennas and high-speed signal connectors. Following smart factory standards, digital R&D, intelligent supply, integrated production-sales-service operations, and real-time data synchronization with the Shenzhen headquarters ensure timely, high-quality mass delivery. Coordination with the Dongguan Tangxia microwave RF lab ensures clear division of work and collaborative efficiency.

15 Million Daily Visits to Kinghelm’s Chinese-English Website

Digital Marketing: Leading in enterprise digital transformation, Kinghelm and Slkor Micro place their website at the center of a multi-platform strategy, including TikTok, Sina Weibo, WeChat, Zhihu, Bilibili, and Xiaohongshu. This multi-channel approach has driven strong sales for Kinghelm antennas and Slkor ICs, laying a solid foundation for international expansion.

Serving the World with Quality Products and Technical Services

Technical Service: Adhering to a corporate culture of “integrity, precision, resilience, and attention to detail,” and guided by fair, open, cooperative, and win-win principles, Kinghelm uses superior products and technology to make the world better. Kinghelm products are applied in high-speed rail, new energy vehicles, personal transport, wireless smart terminals, IoT, smart cities, new infrastructure, smart homes, industrial equipment, industrial internet, medical, scientific research, and commercial aerospace.

3. Message from General Manager Shiqiang Song

“A Good Life Enables Great Work”

In the corporate video, Mr. Song emphasized:

“Employees must live well to work well. Our executive offices have beautiful tea rooms where staff can relax amidst busy schedules. This encourages creativity, innovation, and the development of excellent products, driving sustainable high-quality growth.”

Kinghelm and Slkor Micro value corporate culture and employee well-being. Initiatives include the Kinghelm Badminton Team, Slkor Warriors Basketball Team, regular sports events, Lunar New Year “Hometown Food Festival,” company-wide and departmental team-building, parent-child activities, and tea socials. Mr. Song added:

“We encourage employees to perform well in their roles while taking care of their families, ensuring a fulfilling life. This is also part of our corporate social responsibility.”

Happy Colleagues at Work

Kinghelm — China’s Power to Connect the World

At this important moment, Mr. Song, on behalf of Kinghelm and Slkor Micro, sincerely thanks the production team at “GESA XinYao Dongfang” and colleagues for their collective efforts in planning, filming, and producing the video. Thanks also to customers and partners worldwide for their support. With new products for the Year of the Horse, Kinghelm sets sail to lead globally!

Appendix: Kinghelm Electronics Corporate Video Script Highlights

Five thousand years of Chinese civilization

五千年华夏

Sustained by its rich heritage

因文化而赓续

A vast land

千里江山

With connection comes vitality

有连接则焕采

Kinghelm connects the world

金航标 连接世界

In 2007, Kinghelm set sail in Huaqiangbei, Shenzhen

2007年 金航标从深圳华强北启航

Upholding the eastern wisdom of inner sage and outer king

秉承“内圣外王”的东方智慧

Refining tech internally

内修技术之精微

Connecting externally with responsibility

外行连接之担当

Amid global industrial collaboration

在全球产业协同的浪潮中

We are the link behind the interface

我们是界面背后的连接

Using electromagnetic waves and connectors as the medium

以电磁波和连接器为媒介

Ensuring stable signal links

确保信号链路的稳定

From high-precision antennas for BD navigation

从北斗导航的高精度天线

To reliable signal connections for smart vehicles

到智能汽车信号的可靠连接

We’ve built a product range for communications, automotive, industrial, IoT, etc

已构建服务通信、汽车、工业、IoT等领域的系列化产品

Over 8,000 SKUs

8,000+SKU

Represent our deconstruction of complex connections

是对复杂连接的解构

Over 20,000 global customers

20000+全球客户

Represent the long-term accumulation of trust

是信任的长期沉淀

Kinghelm never has slogans

金航标 从来没有口号

But on executable and deliverable systematic commitments

而是可执行、可交付的体系化承诺

From design, manufacturing, testing to mass delivery

从设计、制造、检测、到大批量交付

Standardization, systematization, and processes provide strong support

标准化、系统化、流程化在支撑

Enhancing cost-effectiveness via scaling and refinement

以规模化、精细化提升性价比

Making connections simple, flexible, reliable, and agile

让连接简单、灵活、可靠、敏捷

High tech, high quality, and safety are our persistent pursuit

我们不懈追求高技术、高品质、安全性

Thousands of parameters are optimized in the laboratory

实验室里 参数千次调校

Tens of thousands of process refinements on the production line

生产线上 工艺万遍打磨

Products speak silently yet eloquently

产品无言 却会说话

Every detail carries our commitment   

每个细节 都有我们的承诺

Treating complexity with patience

以耐心对待复杂

Responding to expectations with stability

以稳定回应期待

Kinghelm culture as the rudder, products as the sail

金航标 文化为舵 产品为帆

The Kinghelm flagship sets sail around the world

金航标旗舰 扬帆世界

Certified with ISO9001 quality management system

拥有ISO9001质量管理体系认证

Compliant with EU RoHS and REACH standards

符合欧盟RoHS 、REACH标准

Awarded Dun & Bradstreet certification

取得邓白氏认证

Engaging the world through an international language

以国际语言和全球对话

This confidence stems from Kinghelm culture

这份自信源于金航标文化

Upholding integrity leads to steady and far-reaching progress

守正 可以行稳致远

Continuous improvement ensures daily advancement

精进 保持日进一步

Details determine success or failure

细节 是成败的关键

Perseverance is not afraid of setbacks

坚韧 是不怕挫折 一往无前

All written into our processes and integrated into idea

都写进流程 融入血液

Embedded in the daily life of every Kinghelm employee

贯穿每一位金航标人的日常

Only when employees live well

员工生活好了

Can they work well

才能工作好

executives’ offices

高管们办公室

Are all equipped with elegant tea rooms

都布置了很漂亮的茶室

Allowing everyone to relax

让大家在紧张的工作中

Amid intense work

能松弛下来

Only then can creativity emerge

才会有创意

Only then can innovation arise

才会有创新

Only then can excellent products appear

才会出好的产品

Only then can it power the company’s growth

带动公司

Toward sustained high quality

持续高质量发展

Kinghelm gathers technical strength from Tsinghua University and UESTC

金航标汇聚清华大学、电子科大的技术力量

Partnering with Shenzhen Institute of Information Technology to build an intelligent production base

联合深圳信息职业技术大学 打造智能生产基地

Flexible and agile production lines

柔性敏捷的产线

Efficiently flowing central warehouse

高效流转的中心仓库

With reliable, efficient, and precise global delivery capabilities

拥有可靠、高效、精准的全球交付能力

Kinghelm stands firm in China

金航标立足中国

With an open posture and steady steps

以开放之姿 稳健之步

Walks the path of excellence. Connects the world’s needs.

行王者之道 连天下所需

Customer trust is not only our responsibility, but also our mission

客户的信任 是责任 更是使命

An oath engraved on every product

是刻在每个连接产品上的誓言

Kinghelm — the Chinese power connecting the world

金航标——连接世界的中国力量